Team Adfinity
Alan Harrington, President
You can make an executive out of an artist but you can never take the artist out of an executive. We affectionately call Alan our Art Executive. But regardless of his title, his eye for superior design and his close attention to business economics make him our leader. His endless energy inspires us. And if it gets too out of hand, we cut off his coffee supply.
Felicia Wyrick, VP, Public Relations Director
A dichotomy is usually not a positive thing. But in Felicia's case, it is. She's faithful with fitness, but she eats all of the time. She's the first one to act a little nutso, but she's seriously crazy about business. And when it comes to watching over her client's reputation in the trade press, she walks the fine line between all-out publicity and journalistic integrity. She's a walking contradiction . . . but when she walks in her clients shoes, they'll be right on track.
Pamela Stark, VP, Account Services
Okay, if you're not from Cedar Rapids, you may not understand what we mean when we say Pam is a "Bohemian-Catholic". But trust us. It's a good thing. Because if she's on your side (and as a client, she would be) you'll never have to sweat the details. If they're not in her head, she'll find them in some file or notebook somewhere, no matter how long ago they occurred. She makes our business run as precisely and efficiently as her household. And if you saw the color-coordinated baskets her kids put their toys away in (blue toys go in the blue basket, red in red), you'd understand.
Betsy Caszatt, Senior Writer / Co-creative Director
Don't think for a moment that Betsy's sweet smile means she's a pushover. When it comes to researching a client's products and target markets, or finding the exact word needed to name a new product, step out of the way. We're pretty sure her ancestral surname was "Wordsmythe". But that doesn't mean she goes by the book. Her unique ideas will redefine your marketing strategies.
Aly Kratovil, Graphic Designer
What do Andy Warhol, Yoko Ono and Michael Jackson all have in common? Crazy creativity and the admiration of our graphic designer, Aly Kratovil. “I’m intrigued by people who are extremely talented but mentally … er unstable.” She describes herself as quirky, colorful, laid-back and fun-loving so maybe she is a little . . . er unstable herself. (So that’s why she fits in with the rest of the Adfinity staff so well.) Her philosophy for good design? “Use no more than you need. Simplify. Draw the eye.” Perhaps there’s some hope for stability in her after all.
Kathy Slaymaker, Account Manager/Media
To be a left-brainer in a right-brainer's world. How frustrating. Well, to work with Kathy, you'd never know it. Her positive attitude while trying to keep the artsy-fartsy-types on track is amazing and downright fun. Why? Because she doesn't lose the forest for the trees. Bottomline, she handles project details with a smile on her face (or is she really gritting her teeth?).
Mary Rosburg, ASI Specialist
Go on a browsing binge with our own Mary Rosburg ... she's full of ideas for your next promotion, direct marketing campaign, trade show or event. As an ASI member, she is best friends with vendors of over 600,000 promotional and gift items and she’d love to introduce you to them. And speaking of introductions — it’s hard to make a better first impression than Mary does. She’s our front door. She makes you feel welcome. She’s the friendly voice you hear when you call. She makes you feel as if she’s been waiting for you to. At that moment, you’re the person in Mary’s world, and you’ll be glad.